So, You Want To Start a Blog that EARNS

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There are thousands of bloggers out there. Most of those start their blog with the goal of monetizing and earning money. Many don’t end up accomplishing this for many reasons. This post is to show you how YOU can make a blog that earns! I won’t lie, I haven’t been blogging long. I am considered a beginner in the blogging world. Personally, I do not make a lot from my blog yet like some do, but I am currently making more than I thought I would at this stage and am quickly on the way to earning a full time income. You can too!

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Heres how:

Find Your Niche

This is basically what you want to write about. A majority of successful blogs have a niche and target audience that they stick to. Meaning, you want to find the topic of your blog and what you are going to write your posts about. Mine, for example, is babies/parenting. Finding your niche is important because it is essentially what you are going to write about. There are people who have successful blogs that write about all kinds of different things and make it work, but not a lot. The most successful blogs (financially) have found their niche and generally stick to it. This allows you to identify a target audience, which helps gain followers. While writing about everything under the sun may seem like it would get more reads because it caters to everyone, this isn’t usually the case. When you build your blog, you are not only looking for first time page views, you want followers and people who will continually read your new posts. You want to relate to your readers and having an area of expertise that you write about helps accomplish this.

Write about what you know! You want to choose a niche that you are passionate about and have experience in. Writing about something you don’t care about or don’t know about may go well for a while, but at some point you will run out of things to write. If you write about something that you love, use religiously, or your daily life, you will always have relevant content to write about.

Begin Writing Posts

Some people wait until after they have signed up for their site to do this. I personally wrote around 5 posts just on my general Word application beforehand and am so glad that I did. That way when I actually signed up for my hosting, I could focus on setting up my blog aesthetics, social media linking, pages, etc.. Then, after everything was set up, I just added in my posts and published them. You can start out with just one and thats fine. Having more than one however, gives readers who click on your one post more to look at when they visit your site. Having multiple posts for them to read that they may be interested in is a good way to gain loyal followers.

Set Up Social Media Accounts

Having a business account on the major social media outlets is very important to gaining followers. I have accounts on Twitter, Facebook, and Pinterest currently. Some also have them on StumbleUpon, Snapchat and Instagram, as well. It really just depends on your niche and who your target audience is. Social media is a great way to advertise your blog/products, share new blog posts with your followers, and gain more followers!

Sign Up with Site-ground Hosting

The big hosting sites in blogging are Siteground and Bluehost. When setting up my blog, I did SO MUCH research to make sure that I made the right choice in hosting because it is a pain to switch once you are already set up. I personally chose Siteground after reading reviews and comparing what they could both offer. I have not been disappointed! It has been so easy to set up, customer service is great, and it is so affordable! By purchasing your hosting through my post, you can also get a GREAT DISCOUNT on the pricing! Sign up HERE now!
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Download WordPress

WordPress is the most popular platform used for setting up blogs. It is where you will choose your template (the general “look” for your blog), write your posts, view your site stats, and basically manage your entire blog. Siteground makes downloading WordPress simple and fast. You’ll end up wanting to upgrade your WordPress to be able to monetize. The free version doesn’t incorporate places for ads. Don’t worry, its not expensive!

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Email List!

Email lists are so important for gaining loyal followers and creating an audience who will not just view your blog once and forget about it, but who will read your new posts, click your links, and make comments. I use MailChimp for my email list, but Convertkit is also popular. There are pros and cons to both. MailChimp is free, but I have heard that Convertkit is easier to use.

When using my email list, I have a set “welcome” email that gets sent to every person who signs up. This includes a free printable, which I advertise as a pop up on my blog page. Offering a free service, course, or printable as an incentive to sign up for your email list is a great way to get people to sign up. I also send out a newsletter each week that: tells any news with me, showcases my new post(s), highlights any new products, and has at least one of my social media links advertised for people to follow.

Grow Your Audience/Views

Social media is your best friend when gaining views, clicks, and followers! Being active on social media is SO IMPORTANT for growing your blog audience.¬†One of my favorite ways for beginners to do this is to join Facebook blogging groups. ¬†There are so many of them and are decently easy to find. Just search things like “blogging” or key words in your niche. By joining these groups, you can network with other bloggers who will share your blog posts to THEIR audience, as well. So, you are not only reaching people who follow you, but also who follow other blogs. It is a great way to get more followers and people looking at your site. Networking can be great for things like guest posts and advice, as well.

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Another tool that is so helpful to growing your reach is Pinterest Group Boards. If you’re like me, you may have never heard of them until starting your blog. It’s no secret that Pinterest is one of the top ways to get your posts out there and seen. It is by far the outlet that brings in the most views, comments, and follows on my blog. Group boards just enhance this by growing your reach exponentially. Basically, group boards are boards that have more than one person pinning on them. Meaning, your pins are reaching not only your followers, but the followers of everyone on that board.



Monetize!

The most popular way to do this is through the use of ad engines, affiliate links, sponsored posts, and products that you made and are selling. For most beginning blogs, CPM ads (ads that pay per click) and affiliate links (ads that pay each time a product is purchased) are the general ones used. I use Google Adsense for my ads and Amazon Associates for my affiliate links. There are a lot of different companies that offer both of these services. While Google Adsense is not super high paying, it is good for beginners because a lot of the other ad engines require a certain number of page views or impressions to even be able to sign up. Amazon is great as an affiliate because they basically offer anything you want in most niches. With them, you pick which products you want advertised on your blog and then just use the code to place them wherever you want in your post (it sounds intimidating, but I promise that it isn’t). Once your blog gets a steady audience and more views, you can look into some of the bigger ad agencies like, Mediavine.

Another way to monetize is to create a product! This can be anything from physical products, printable sheets, courses, and even webcasts. It is anything that YOU create and want to sell to your audience. Just make sure to try and keep it relevant to your niche and audience, or you may have a tough time selling it.

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